The box was beautiful; glossy red with elegant grosgrain ribbon. It sat in the middle of the desk in glorious solitude, protected by an aura of importance...and the whole office was agog, just “dying” to know what was in it.
The right wrapping adds presence and creates a sense of anticipation. It adds value, often way out of proportion to the cost of the wrapping. Wrapping need not be expensive, creativity shows care, but it does need to create a sense expectation.
The trick is to think about the person you are giving the gift to. If they are environmentally minded they will appreciate recycled wrapping, such as bows made from old shopping bags (see left). Grandparents will love wrapping made from a grandchild’s painting (helpful if your child is a Van Gogh prodigy) and gifts to teens wrapped in old maps or sheet music will earn you the rarely bestowed moniker “cool”.
Beautiful wrapping is effort and care translated to tangible form; it embodies the spirit of giving.
Yours in gifts worth giving